SCOPE

EVOLVE

ELEVATE

MY PROCESS

Down-to-earth and carry a ‘roll-up my sleeves’ attitude. I abide by four principles no matter what project I work on. Whether UX/UI for enterprise software or SaaS environment, mobile app, website, logo/brand design, a 360-degree advertising campaign, or environmental and way-finding graphics.

I can maneuver around the principles of defining the scope/strategy of work, creating the visual design, and providing a dynamic visual solution that could evolve over time and then elevate the product to a finished level that meets the exact client’s requirements and needs.

20+
agencies & in-house teams
15+ yrs.
of work experience
10 yrs.
owned & managed business
I am always open to collaborate

I love what I do, connect with me and I will be more than happy to go over any of my case studies in greater detail.

Download my resume
2007
SHIFTING GEARS
Moved from New Delhi, India to United States to Study Communications Design at Pratt Institute

2010

Graduated and landed a paid internship

Timeline

2016

Participated in many international art exhibitions and became key note Speak for KADLondon 2017

Timeline
Timeline

2017

Moved to New York from New Jersey.

2020
FIRST PANDEMIC
FIRST UX DESIGN JOB

2023

Received Greencard and completed first three years at MRM/McCann Worldgroup

Timeline

2024

Adding more skills to my skill set and became a professor at Pratt!

Timeline
NOW
PRESENT
LIVING, thrivING. driving growING and innovatiNG  in the digital landscape IN NEW YORK
I bring 15+ years of industry experience and combine aesthetic brilliance with user-centric principles to craft visually stunning interfaces that captivate and engage.
My Expertise
I bring expertise and passion. I add magic to projects through my creative vision. I am passionate about excellence and bring diverse skills that make me a dynamic designer, ready to take on any challenge and exceed client expectations.

Expanding my horizons through teaching and designing my own courses as engaging workshops, rich in content and inspiring resources.
Core Collaboration
Collaboration is at the core of my success. I add a strategic edge to campaigns and ensure seamless coordination and effective communication. I fit well into any size team. Together, I form a cohesive unit that thrives on innovation, fosters a positive work environment, and continually supports one another's personal and professional growth.
Let's Create Memorable
Experiences Together.
smrita@smritajain.com
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